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Play with OREO
Client: OREO / MONDELEZ
Mondelez wanted the younger audience to reconnect with OREO.
INSIGHT
The younger audience are connecting in different ways today. Whether it's Whatsapp, Facebook, or even gaming, these platforms are the new conversation channels.
SOLUTION
Play With Oreo mobile games was a new way for this younger audience to re-connect with OREO and with their friends. It also allowed everyone to embrace their fun side.
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